Case Study

SaaS

How We Built an Operations OS for a Growing Advisory Firm

Northline replaced scattered spreadsheets with a client operations platform that cut admin work and made delivery visible in one place.

Client
Northline Advisory
Industry
Professional Services
Engagement
16 weeks
Completed
Nov 2025
Northline operations dashboard with delivery health and resource planning

Impact

What the work moved

  • 60%

    Less manual reporting

  • Faster status assembly

  • One source of truth

    For delivery and staffing

  1. 01

    Challenge

    Client work, staffing, and billing lived in disconnected tools, so leaders could not see delivery health in real time.

  2. 02

    What we did

    TENSVA designed a SaaS operations workspace for projects, resourcing, and client reporting.

  3. 03

    Result

    Teams now run delivery from one system, with faster handoffs and fewer missed updates.

The story

Overview

Northline Advisory had grown quickly, but its internal systems had not. Partners were winning more work while operations still depended on spreadsheets, inbox threads, and a patchwork of tools.

TENSVA partnered with Northline to design and ship an operations OS: a single product for projects, people, and client communication.

The challenge

Project status was assembled manually each week. Resource conflicts were discovered late. Clients asked for updates that the team could not produce without extra coordination.

The firm needed a product that matched how advisors actually work, not a generic project tracker.

Goals

  • Give partners a live view of delivery health
  • Reduce time spent on status reporting
  • Make staffing decisions earlier and with better data
  • Create a client-ready reporting experience

Approach

We started with interviews across delivery, finance, and client leads, then mapped the weekly operating rhythm. That revealed which workflows needed software and which only needed clearer process.

From there we defined a modular architecture: a React workspace, a Node API, and PostgreSQL as the system of record, hosted on AWS.

The solution

The Operations OS brings project plans, staffing, time, and client updates into one product. Role-based views keep partners, managers, and practitioners focused on the decisions they own.

UX / Architecture

The interface is organized around three layers: a partner dashboard, a delivery workspace, and a lightweight client portal. Shared components keep reporting consistent without forcing every user through the same screens.

Key features

  • Delivery health dashboard

    Live view of timeline risk, utilization, and outstanding client actions.

  • Resource planner

    Staffing across projects with conflict alerts before work is committed.

  • Client update room

    A structured place to share progress without assembling a new deck every week.

Results

Dummy sample: Northline now runs weekly operations from one workspace. Status reporting is generated from live project data instead of reconstructed from inboxes and spreadsheets.

Dummy sample: TENSVA understood the mess behind the work, not just the screens. We finally have one place to see delivery, people, and client communication.

Amelia Hart

Managing Partner, Northline Advisory

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